The smartest thing Seth Godin ever said.
“I’ve never seen Seinfeld, I don’t watch tv.” I’ll never forget that moment when my copywriter said that to me. It was at the height of Seinfeld’s popularity and the mere thought to me that someone in...
View Article5 Words About Advertising: Check your ego at the door.
The 5 Questions asked to Jane Goldman, Associate Creative Director at Studiocom in Boston. 1. What 5 words would you use to describe your first job? The best hands-on learning experience. 2. What 5...
View ArticleThere is no such thing as perfect.
When I was a sophomore at Syracuse University we had this class, no idea what this class was called except that it should have been called; Frustration 101. The assignment was to ink four shapes: a...
View Article5 Words About Advertising: Foot (slammed) in the door.
The 5 Questions asked to Steve Stevenson, writer/creative director in Dallas, TX. 1. What 5 words would you use to describe your first job? Foot (slammed) in the door. 2. What 5 words would you use to...
View Article5 Words About Advertising from Guest Author: Rob Schnapp
5 Words About Advertising: What Are You Waiting For? I still find it unbelievable that there are people in our business who are not on Twitter. That includes people from big old agencies and purely...
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5 Words About Advertising: Beware of too much cleverness!
The 5 Questions asked to Val Erb, freelance web designer/developer in Bennington, VT. 1. What 5 words would you use to describe your first job? This seems more like slavery. (…is what I’d say about my...
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5 Words About Advertising: Grasp of all things digital.
The 5 Questions asked to Barbara Langbecker, Freelance Account Director in New York City. 1. What 5 words would you use to describe your first job? Fun, team effort, long hours. 2. What 5 words would...
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5 Words About Advertising: Read Hey Whipple, Squeeze This.
The 5 Questions asked to Doug Crozier, Senior Art Director at DJO Global in San Diego. 1. What 5 words would you use to describe your first job? Challenging, exciting, fun, rewarding, frustrating. 2....
View Article5 Words: Thirtysomething. Gourmet takeout. Late nights.
The 5 Questions asked to a Editor/Filmmaker in New York City : 1. What 5 words would you use to describe your first job? Thirtysomething. Gourmet takeout. Late nights. 2. What 5 words would you use to...
View Article5 Words: Important. Useful. Lifeblood. Indispensable. Omniscient.
The 5 Questions asked to Paul Cappelli, CEO/Founder, The Ad Store, Inc. in New York City : 1. What 5 words would you use to describe your first job? Important. Useful. Lifeblood. Indispensable....
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